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Summary:

The �౦��Ϸ���� is seeking input from a broad range of stakeholders regarding potential modernization of the official sign and advertising rules (12 C.F.R. Part 328) to reflect changes in deposit-taking via physical branch, digital, and mobile banking channels. The �౦��Ϸ���� last significantly updated the rules in 2006.

Statement of Applicability: This Financial Institution Letter applies to all �౦��Ϸ����-supervised financial institutions.

Highlights:

• On February 26, 2020, the �౦��Ϸ���� published a notice in the (85 FR 10997) seeking input regarding potential modernization of its official sign and advertising rules.
• In light of the challenges associated with the COVID-19 pandemic, the �౦��Ϸ���� announced on April 16, 2020, that it was temporarily postponing its efforts to modify its official sign and advertising requirements.
• As banks continue to innovate and bank business models evolve, and as digital transformation continues to accelerate, the �౦��Ϸ���� is renewing its effort to consider how to revise and clarify its official sign and advertising rules related to �౦��Ϸ���� deposit insurance.
• The �౦��Ϸ���� also requests information about how technological or other solutions could be leveraged to help consumers better distinguish �౦��Ϸ����-insured banks from entities that are not insured by the �౦��Ϸ���� (nonbanks), particularly across web and digital channels.
• The �౦��Ϸ���� encourages comments from all interested parties.  The comment period closes on May 24^th .

Suggested Distribution:

�౦��Ϸ����-Supervised Institutions

Suggested Routing:

Chief Executive Officer 
Chief Financial Officer 
Chief Information Officer 
Chief Information Security Officer